"Erin Lyons gets the job done. Her talent, experience, and vast knowledge of the higher education landscape was instrumental during the recent redesign of the sais.jhu.edu website. Erin's thoughtful approach, creativity, and expertise in digital content strategy resulted in an attractive, best-in-class website that was delivered on an extremely condensed timeline and stayed within budget.
From day one, it was clear that Erin cared as much about this project as I did. Her enthusiasm, strong work ethic, and creative problem-solving kept the team motivated to stay on task — and in many cases to go the extra mile. Erin brings joy to her work that shines through to her projects and I would be delighted to work with her again."
– Lindsey Waldrop, Director of Marketing and Communications for the School of Advanced International Studies, Johns Hopkins University
"Erin has such a unique skillset, one that I have never encountered before. She is a phenomenal writer and content strategist who has a deep understanding of digital and web strategy. This means she can evaluate and revamp websites holistically, offering guidance and recommendations traditionally made by a team of people. On top of this she is an absolute pleasure to work with and someone who can interface seamlessly with deans, faculty, and anyone in higher ed leadership.
At Cornell Tech, she revamped all of our academic pages as well as our overarching messaging. Erin gave extreme consideration to every noun, verb, and modifier and landed on messaging that has layers of resonance, based on interviews with our entire leadership team, initial findings from a marketing agency, and deep competitive analysis. Leadership was thrilled with this work. Cannot recommend her enough."
– Michele Hoos, Director of Strategic Communications for Cornell Tech, Cornell University
"When Erin had an external affairs role at the Harvard Humanitarian Initiative, I was struck by her poise and patience, her hard work and consistency, her excellent social skills, and strategic approach to complicated matters. She never took her eye off her ultimate goal."
– Bev Freeman, Consultant, Harvard University
"Erin is a fantastic content strategist, information architect, and writer. She's adept at both technical considerations and creative expression, high-level planning and details of execution. She's smart, funny, and kind — a genuine joy to collaborate with."
– Voltaire Santos Miran, CEO, mStoner
"Erin has been a pleasure to work with from the vendor side. She understands how to articulate needs, stick to timetables, and deliver consolidated group feedback in a manner that my creative and technology teams can easily act upon. Also Erin's feedback is always delivered with thought and in a constructive manner."
– Darrin Samaha, Founder, Blue Coda